Adobe’s Agentic AI vision builds around assistants inside creative apps| Business News

At a time when there is a sense of ambiguity about the best way forward with autonomous agents in the workplace, Adobe, at the tech company’s flagship MAX keynote, insists a focused approach for Agentic AI experiences across its creative apps is key. They believe agentic capabilities must complement and not attempt to replace the […]

Adobe Firefly takes its next flight with AI world’s diverse models on board| Business News

Adobe’s core focus at their MAX keynote last year was to give its creative apps a broader feature suite underlined by artificial intelligence (AI) foundations led by its in-house Firefly AI. At the core of that was the Firefly Video Model, which sparked a battle of video generation supremacy with Google, OpenAI and others jumping […]